Saturday, October 25, 2008

Pop Culture Reference: Wassup Guys Return

Back at the turn of the century (Yes, this one), it was impossible to traverse an office of cubicles without hearing someone greet a co-worker with wassssssssuuuuuuup. This line came from "The Wassup Guys" who were a group of friends that made a Budweiser commercial. They became a pop culture phenomenona, who were Parodied repeatedly over the years.

These same childhood friends got back together to create a sequel this week. It shows where they are now. Times aren't as simple as they were back in 2000, and the re-use of their pop-culture. I would also like to see a sequel to Budweiser's own parody of the yuppies exclaiming, "What are you doing?". Where are they now?

Utilizing pop culture in design can be just as powerful. Enjoy:

Direct link to video on YouTube:
http://www.youtube.com/watch?v=Qq8Uc5BFogE

Here is a link to their official website if you want to take a walk down memory lane:
http://www.bud-true.com/pages/outer.htm

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