Thursday, May 14, 2009

Getting The Story of Stuff Shared

The New York Times published an article on Annie Leonard, the creator of the movie, "The Story of Stuff." The story tells the dark side of consumerism. It is like a cliff notes version of the book Natural Capitalism but suited for children. This video is being shown all over the world in schools. A reason that they give for this getting passed around globally and not something like Al Gore's An Inconvenient Truth is a simple one. It's only 20 minutes long as opposed to Gore's 94 minute film. This makes it easy to play in classrooms and for people to make time to watch it. If you want something consumed, make it easy to digest.

Here is the website if you have 20 minutes to spare today:
http://www.storyofstuff.com/

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